Home care business plans: questions, answered

The SBA’s common sections for a traditional plan: executive summary, company description, market analysis, organization and management, services, marketing and sales, funding request and financial projections, plus an appendix. For home care, add your licensing path, payers and caregiver operations.

The SBA says lenders and investors commonly request a traditional plan. A lean plan is shorter and some lenders and investors may ask for more, so write the traditional plan if you plan to borrow.

Long enough to answer each section’s question. The SBA says traditional plans can be dozens of pages and lean plans are typically one page.

From your own written quotes, published fees and the totals of calculators you ran yourself. This site does not publish cost figures; the startup cost calculator on homecarestartupcost.com, which is also published by Home Care Agency Blueprint, helps with the cash math.

The point where total costs equal total revenue. The SBA’s formula is fixed costs divided by the price per unit minus the variable cost per unit; for home care the unit is usually one billed hour of care.

No plan can promise that. Each lender decides on its own requirements, including your ability to repay and, for a new business, usually your personal credit.

A loan from a participating lender that the SBA backs, which lowers the lender’s risk. The SBA’s Lender Match tool connects businesses with participating lenders.

SBA resource partners such as Small Business Development Centers and SCORE mentors offer free or low-cost counseling. Find them on the SBA’s local assistance page.

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Home Care Agency Blueprint, which sells courses and coaching to people starting home care agencies. We say so on every page so you can weigh our perspective.